Taking Control of Your Personal Training & Fitness Business
In this online course you will learn how to build a personal training practice and run an efficient and successful fitness business which can be adopted for both the online and in-person environments.
The goal of this course is to empower personal trainers and fitness professionals to startup or pivot successfully.
If you want to be a personal trainer or desire to grow your business, I highly recommend this book. It is concise, contains step by step implementations and my personal favourite, asks you to answer some self-reflection questions that will help you build your ideal company.
Guy Dufour, CPTN-CPT
COURSE OBJECTIVES
To learn and apply the G.R.I.T. Framework for business planning
To identify the purpose and objectives of your business
To articulate key solutions to promote to your niche market
To identify your strengths in the development of marketable services
To apply business principles and time management to your operations
To identify a marketing mix to generate leads and conversions for your niche
To create an action plan that can be implemented for your business start-up or pivot
To implement personal and professional principles to build a diverse and inclusive personal training and fitness business
This book is a road map for any fitness professional who wants to take their business to the next level. The advice and ideas are specific and actionable to adapting to the changing business landscape.
Joshua Kahn CPTN-CPT.M
COURSE MATERIALS
Upon registering for the online course, you will be asked to create a member account using your e-mail address and to set a password on the CPTN Trainer website. This information permits you to access the course materials immediately.
CPTN course syllabus
CPTN videos
CPTN Online Survey of Personal Trainers
CPTN Interviews of Personal Trainers
The paperback version of the book Online Personal Training: Taking Control of Your Personal Training & Fitness Business will be mailed to you.
Susan has written an engaging, insightful and practical guide for the very new to the highly experienced personal trainer who is embracing the changes of 2020. I plan to implement some of these ideas today.
Laura Sparks, CPTN-CPT
TABLE OF CONTENTS
INTRODUCTION
Chapter 1: Introducing G.R.I.T.
Chapter 2: Growth Mindset
Chapter 3: Resilience Strategies
Chapter 4: Inspired P’s
Chapter 5: Taking Actions
Chapter 6: Business Planning & Legal Liability
Chapter 7: Financial Literacy
Chapter 8: Marketing Essentials
Chapter 9: Building Your Website
Chapter 10: Referrals and Social Media
Chapter 11: Client Communications
Chapter 12: Delivering Results & Serving Clients
Chapter 13: Equity, Diversity, Inclusion and Belonging
Chapter 14: Moving Forward with G.R.I.T.
COURSE EXAM
An online quiz must be completed and a grade of 70% or higher achieved in order to complete the course and earn continuing education credits. Additional fee applies.
REQUIRED TESTING
Exam: 90 minutes (1.5 Hours) - 30 multiple-choice questions
Passing Grade: 70% or higher
Success completion of Online Personal Training: Taking Control of Your Personal Training & Fitness Business
ACHIEVEMENTS
CPTN CECs: 7.0
Going Online is a valuable resource by Susan Lee filled with practical strategies during this unprecedented time in history. Lee provides realistic suggestions for fitness professionals to pivot successfully to training online and facilitating successful fitness programs. Her optimistic outlook provides hope for trainers in all aspects of the changing fitness industry.
Paul Aspinall, CPTN-CPT
I am inspired and feel more equipped with valuable resources and tools to further refine my Personal Training business both Online and In-person. This book brought to my attention through self-reflection, some important gaps to be addressed to optimize the delivery of my services. Thank you Susan for inviting me to read your book!
Judy Chu, CPTN-CPT
Susan's book provides terrific guidance for both new and existing health and fitness professionals on starting up a business or changing aspects of their current programs. The step-by-step processes, checklists and examples are amazing and so helpful!
Darren Grandel CPTN-CPT.M
If you have an existing cptntrainer.com account, please log in before registering for this course. then return to this page and use the Group Join form. By logging in, the system will automatically add the course to your account. Click Join Group and then select the Online Personal Training option from the drop down menu.
If this is your first time on cptntrainer.com, register for the course and when the payment is complete, log in using the main menu login link and the password and email address you used when you registered for the course.
First established in 1993. Our organization integrates current research and practical applications for education, communication, professional development, and certification for Personal Trainers to maintain a leading edge on professional training developments.
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